144 Bloom Michael Malul London by Michael Malul London

144 Bloom Michael Malul London

For Women
Eau de Parfum
Year: 2020

At a glance

Is 144 Bloom Michael Malul London worth trying?

144 Bloom by Michael Malul London is a Floral Fruity fragrance for women.

Best match
Casual, Office wear in Spring, Summer
Performance feel
Good longevity with Moderate sillage
Signature profile
floral, fresh, musky with Pear, Apricot, Black Currant
floral fresh musky

The first impression

144 Bloom by Michael Malul London is a Floral Fruity fragrance for women. 144 Bloom was launched in 2020. 144 Bloom was created by Roger Howell and Frank Voelkl. Top notes are Pear, Apricot, Black Currant and Raspberry; middle notes are Peony, Lily, Rose and Jasmine; base notes are Musk, Amber and Sandalwood.

What shapes the scent

floral 100%
fresh 85%
musky 70%
fruity 60%
rose 50%
white floral 40%
powdery 35%
sweet 30%
animalic 25%
soft spicy 20%

The perfumer behind it

Frank Voelkl

Frank Voelkl

Frank Voelkl is a perfumer with a prolific career spanning designer, celebrity, and niche fragrances. He has created scents for Abercrombie & Fitch, Adidas, Ariana Grande, and Avon, as well as artistic projects like Aedes de Venustas and Art Meets Art. Voelkl's work ranges from fresh and sporty compositions to complex woody and floral blends, demonstrating versatility across many olfactive families.

Notes pyramid

Top Notes

First impression · 15-30 min

Pear Pear
Apricot Apricot
Black Currant Black Currant
Raspberry Raspberry

Heart Notes

Core character · 2-4 hours

Peony Peony
Lily Lily
Rose Rose
Jasmine Jasmine

Base Notes

Lasting impression · 4+ hours

Musk Musk
Amber Amber
Sandalwood Sandalwood

The mood it creates

The Innocent Archetype: Portrait of 144 Bloom Michael Malul London

Essence

The Innocent archetype embodies purity, optimism, and a joyful embrace of life's simple pleasures. 144 Bloom captures this spirit with its effervescent fruity top notes and soft floral heart, evoking the carefree delight of a sunlit garden in full bloom.

Style & Aesthetic

Light, airy fabrics and playful silhouettes define the Innocent's wardrobe. They favor pastels and delicate prints, with an aesthetic that feels fresh and effortlessly charming. Their style avoids heavy ornamentation, preferring instead a natural, radiant glow.

Philosophy & Values

They believe in kindness, authenticity, and the power of positivity. Life is to be savored, not rushed, and every moment holds potential for small wonders. This fragrance mirrors their sunny outlook and appreciation for beauty in everyday things.

Relationships

Warm and open-hearted, the Innocent fosters connections built on trust and mutual uplift. They're the friend who remembers birthdays with handwritten notes, though their sweetness can sometimes leave them vulnerable to disappointment.

Lifestyle

Mornings might begin with herbal tea and a walk through dew-covered grass. Their home is filled with cut flowers and well-loved books, spaces designed to nurture comfort and gentle inspiration.

Shadow

Their trusting nature can lead to naivety, and they may struggle to acknowledge life's darker complexities. Avoiding conflict sometimes means unresolved tensions simmer beneath their cheerful exterior.

Conclusion

144 Bloom is a liquid ode to joy, much like the Innocent who wears it. It leaves a trail of soft petals and ripe fruit, a reminder that happiness often blooms in the most unassuming places.

If you like this, try these

Fragrances with a comparable profile - shared accords, notes, and character.